Pricing
Fixed prices, agreed before any work starts. The diagnosis is credited in full against the rebuild.
Diagnosis. Several hours of real inspection, written up, with a fixed quote at the end.
- Where your loading time actually goes
- What the previous build left behind
- Which pages to keep, merge or retire
- Named risks: forms, integrations, translations
- Designed PDF report plus a screen recording of your site
- Fixed price and delivery date
Credited in full against the rebuild if you continue.
Rescue Core — up to 15 pages rebuilt on a clean system.
- Content and images carried across
- Links extracted from page-builder data
- Clean template set from a small design system
- Forms, analytics and redirects preserved
- Backup, staging and rollback
- One round of changes
- Speed guarantee, measured
- Handover guide, written and illustrated
10–14 days · paid in full up front
Rescue Small — up to 8 pages, no blog archive.
- Everything in Core, at a smaller scale
- Content and images carried across
- Links extracted from page-builder data
- Speed guarantee, measured
7–10 days · paid in full up front
Rescue Plus — 16 to 40 pages, blog archives, simple catalogues.
- Everything in Core
- Archive, category and listing structure
- Longer review window
- Content consolidation plan
3–4 weeks · half up front, half before go-live
Afterwards, if you want it
Care — $99 a month, with the limits written down.
Most people take this because they never want to think about updates again. It is optional and it starts after handover.
It is a recurring payment. $99 is charged to your card automatically every month through Stripe, from the day you accept until you cancel. Cancel whenever you like and the charges stop at the end of that month — no notice period, no exit fee.
Covered
- WordPress, theme and security updates
- Weekly off-site backup
- Uptime monitoring
- Up to one hour of small changes a month
- Reply within two working days
Not covered
- New pages or redesigns
- Shop or checkout work
- Out-of-hours emergency response
- Work caused by third-party plugins you add later
The guarantee, in full
Your main page will reach a mobile PageSpeed Insights lab score of 85 or better, measured three times on three different days within the seven days after go-live, all three at 85 or higher, excluding third-party scripts added after handover. If we do not reach it, we keep working at no additional charge until we do.
Why the wording is this precise: the lab score is a controlled measurement on a simulated device. Google also reports field data gathered from your real visitors over 28 days, which depends on your hosting, their devices and their networks — and on anything you add later, such as a chat widget or advertising pixel. We guarantee the part we control, we measure both, and we show you both. Vague promises help nobody at the point where something goes wrong.
Why it is priced this way
Fewer projects, done properly.
You can find someone to install a caching plugin for a tenth of this. That is a different service with a different half-life: it makes the existing build load faster for a while, and leaves the cause in place.
This price buys a rebuild — the page-builder layer removed, the content moved deliberately, the links preserved, the result measured and guaranteed. It takes ten to twenty hours of concentrated work by one person who then puts their name on the outcome. We take a small number of these each month, because that is the only way the standard holds.